Outfit of the Week: A Day at the Office

Ok, now we know it's not all fun and games, so this week, we're showing you an outfit perfect for the office! This outfit is a great transition into fall, and forget the "no white after Labor Day" rule! We're showing off a stylish office look with adorable accessories and comfortable flats.

We're starting with The Pamela-Cheeky Brazilian underwear in white, and layering over them a pair of black, skinny, ankle pants. On top, we're going with a fun, loose peplum-style cream colored top. We're accessorizing with a statement watch and bangle, a beaded necklace, geometric studs and chic black flats.

 

September 15, 2016 — Anna Tedder

Bralettes, Bralettes Bralettes!

In case you haven't already heard, our bralettes hit the website and our storefront on Friday, and we were sold out online by Sunday! However, we are anticipating a re-stock of them later this month, and if you haven't already snagged one, you won't want to miss them! Just like our other products, for every bralette purchased, we will donate a pair of our underwear to a woman in need!
We released two bralette styles, The Hendricks- a classic comfortable bamboo bralette, and The Molly- a luxe lace bralette.
Here, is The Hendricks:
& here, is The Molly:
And a HUGE thank you to all of our supporters who helped us sell out of our first ever bralette launch in three days! Keep an eye out on our social media accounts and website for the restock!
September 12, 2016 — Anna Tedder

Outfit of the Week: Saturday Picnic

As summer winds down and we move into fall, everyone is trying to get their last bit of sunshine and BBQ's in, including us! This outfit is perfect for a Saturday afternoon picnic with your friends or family! It's light, fun and very fashion forward and our Diana undies are perfect for this look!
We're starting with a pair of our lace underwear, The Diana- wide lace thong and putting on a black, ribbed, high-neck tank. Next, we're putting on a fun pair of denim, shorts overalls. We're accessorizing with a Rebecca Minkoff bag and Steve Madden lace up sandals. We're finishing the look off with sunglasses, a gemstone choker, a full stack of bracelets, gold earrings and a few gold rings.
September 09, 2016 — Anna Tedder

Help Us Celebrate TWO Years! (& Bralettes!!)

Join us in celebrating two years of MADI Apparel with cocktails, live music and NEW BRALETTES!!!



Founder Hayley launched MADI late summer of 2014 after a family member revealed that she was once a victim of domestic violence and then learning that underwear tops the most urgent needs list at various organizations serving women globally. Since our launch date, we've been working hand in hand with YOU -- our amazing customers -- to fulfill our mission of donating underwear to women in need with every purchase. Thanks for helping us bring confidence, comfort and empowerment to over 3,000 women in 8 countries across the globe through underwear donations these past two years! "It's not just underwear, it's dignity."

We can't wait to see you!
KC MADI Headquarters: 1659 Summit, KCMO 64108

September 01, 2016 — Anna Tedder

Outfit of the Week: Week Night Out

This week we're shaking things up a bit with the way we're doing our outfit of the week posts! We're going to show you how we, here at MADI, actually style our undies in real life! This post is something we would wear for a week night date or a week night rendez-vous with the girls! It's simple yet bold and works perfectly with The Mimi-Modest Bikini underwear.
We're starting with our staple MADI undies in The Mimi- Modest Bikini style and layering over them an off the shoulder black dress. We're accessorizing with a pair of brown Steve Madden wedges and a black and gold Rebecca Minkoff purse! We're glaming it up with a bold gold statement necklace, gold bangles and some simple black and gold studs.

Outfit of the Week: End of Summer Celebration

This week we are featuring our brand new color; LAVENDER! We are so excited for this new color and want to show you all it is just as easy to style as our black and ivory! So, this week we are showing them off in an outfit that's perfect for that end of the summer dinner celebration!

We're showing off The Kyle Classic Boyshort underwear this week under a fun, printed midi dress. We're accessorizing with a pair of low, black, lace up sandals and a simple brown cross body bag. Last, for jewelry, we are doing a simple gold choker, a pair of gold chandelier earrings and an arm party of gold and silver Alex and Ani bracelets! 

Where to find this #MADIstyle:

-Dress: Macy's

-Shoes: Nordstrom

-Purse: Rebecca Minkoff

-Earrings: Stella & Dot

-Bracelets: Alex and Ani

-Necklace: Forever 21

 

MADI Featured on SecondHandSpice Blog

One of our very own, Bailey Sharp, flagship store intimates stylist, featured MADI on her personal blog SecondHandSpice. We love Bailey and are grateful she chose to feature us and wanted to share her blog with all of you!
Reblog:
Be sure to check out Bailey's blog SecondHandSpice to see her original blog post on us, and her many others! And, like she said, go check her out at our flagship store!
June 07, 2016 — Anna Tedder

Kendra Scott at MADI Apparel!

We invite everyone to join us Saturday June 11th from 12 to 3 p.m. at our KC flagship store at 1659 Summit, KCMO.  We're hosting a special gifting themed Pop-Up featuring Kendra Scott, Ocean and Sea, Indigo Wild and of course, MADI Apparel for this month's Second Saturdaze in the Westside!

MADI Apparel at 1659 Summit
Indigo Wild's "Zum Bar"- Photo: Amazon.com
Ocean and Sea Tee- Photo: oceanandsea.com
Kendra Scott Earrings- Photo: kendrascott.com
Enjoy complimentary mimosas + Thou Mayest coffee + Kendra Scott raffle!

- Bring + sign in two friends AND/OR purchase any MADI item and your name will be entered into raffle to win one of 3 Kendra Scott jewelry pieces!
- 20% of Kendra Scott sales will benefit MADI's next international drop-off in Ecuador late June
- Specials by local brands Indigo Wild and Ocean and Sea

Want to come early for more Saturday fun?  We are having our second Pilates class at MADI with Thrive Pilates at 10 a.m.  Then head next door to Westside Local and recieve 15% off your brunch (with purchase of Pilates ticket)!

We hope to see you all for some mimosas, coffee and shopping!
Here are some pictures from past events at our store:

Outfit of the Week: Ladies Who Lunch

The weather has finally warmed up and we couldn't be happier! That means it's time to get out there and lunch with the ladies! This outfit is perfect for sitting on a patio under an umbrella, sipping tea and chatting with your gal pals!
We're starting with The Kyle-Black Classic Boyshort underwear and layering over them an adorable green summer dress. We're accessorizing with a pair of lace-up espadrille wedge sandals and a matching bucket bag. We're finishing off the outfit with a howlite gemstone choker and a pair of arrowhead stud earrings.
Where to find this #MADIstyle:
-Dress: Shop Hearts
-Shoes: Vince Camuto
-Bag: Last Call
-Necklace: Rory Ashton
-Earrings: Francesca's
May 13, 2016 — Anna Tedder

Outfit of the Week: Sunny Day Dreams

This week we are featuring our Ivory Sybil Sleep Top! (And of course a pair of our MADI underwear!) This outfit is perfect to enjoy the warm sunny days that have finally decided to show their face! This outfit is perfect for a walk through the park, sitting outside, window shopping, a picnic, or just about anything It's perfect for anything because it's comfortable and cute!
We're starting with The Kaydee- Wide Lace Brazilian underwear and over top of them putting a pair of cuffed denim shorts. On top, we're putting on our Sybil Sleep Top in Ivory, and tucking it in the shorts just a little! We're accessorizing with a tan cross-body purse and a pair of complimentary lace-up gladiator sandals. We're finishing the outfit with a layered gold necklace and a simple stack of gold bangles! 
Where to find this #MADIstyle:
Shorts: Macy's
Purse: Fossil
Shoes: Nordstrom
Necklace: Stella & Dot
Bracelets: Ross-Simons

Panama Drop-Off Donation!

Executive Director of our non-profit arm MADI Donations - Lindsey - was on a MADI underwear drop-off in Panama in early April!  Here's an update on our mission and partnership in Panama:
Lindsey saw a great need throughout Panama and the comarca home to the Ngobe Bugle Tribe - for women's underwear. It's a luxury item most western women take for granted. 
MADI Donations partnered with companies 4Love (a clothing company that focuses on women empowering women) and Sowing Seeds of Love (a non-profit Lindsay started in Panama that empowers indigenous women, children and orphans through education, team sports and teaching different trade skills.)  Lindsey has established great credibility within these communities as she has been living and empowering these individuals for 4+ years. She knew exactly where to travel to bring these amazing undies to women!  
The donation drop-off consisted of a 2+ hour drive into the comarca followed by a two hour hike up the mountains to distribute undies. They were blessed with passing out 120 pairs in the comarca. With each pair of underwear, the drop-off team also added a note letting the women know they are beautiful and loved. At first, the women were a bit timid and smirked about the undies but when Lindsey talked to them, made jokes and let the women choose the style of undies they liked the best, the whole donation drop-off team watched these women light up!  Love and joy filled the air.
 
MADI undies were also distributed to teenage girls and workers at both orphanages (that our partnered organization Sowing Seeds of Love supports) as well as to all the women of 4Love, their daughters, sisters, sister in laws, aunts, etc..! 
This was Lindsey's first donation drop-off since she became part of our team as Executive Director in February!  In her words "I can't wait to see what the future has in store for MADI Donations and the trips we will embark on to provide women with the joy of undies!"  
Two extra fun facts: 
The women couldn't believe the underwear was made out of Bamboo, they were fascinated by that. 
They loved the black briefs (The Bonnie style) and black lace pairs (The Kaydee style).

The Women Behind The Underwear

Each MADI style is named after individual women who’ve made a difference in the life of our founder and who symbolize the kind of impact MADI can make in the world! Keep reading to learn about how each style got it's name!

From Hayley, MADI’s founder:

I wanted the women buying MADI intimates to picture their mom, sister, best friend, etc. receiving the donated pair.  This was a CRUCIAL element in our development - not only is the name of our intimates line a woman's name (MADI - also spelling out Make a Difference Intimates) - but our styles are named after women as well.  I wanted the women receiving the donations to matter - to have a name.

These important women in my life even inspired the creative process behind designing the garment shapes.  I'm a woman - and I know what women wear and don't wear.  We stick to the styles we know and love - it's usually pretty black and white - but this answer certainly isn't the same across the board for every woman.  For example, some women only wear briefs. Some only wear thongs.  So, I designed clean-cut styles that women feel sexy in and feel comfortable wearing most often.  I wanted to steer clear from trendy styles and fabrics or loud colors that lose their flavor after a year or so.  MADI intimates are simple, luxurious basics that women constantly search their drawers for.  

During the design process, I pictured the loved one who inspired the style name.  I let the design flow from her personality - what makes her unique to the world?  How can an undergarment style embody the essence of her soul?

 

 

The Bonnie

First, I started with my Grandma, Bonnie.  (I call her Gaga, but that wouldn't make for a very nice panty name :) ! )

The brief reminded me of her - because it's CLASSIC.  Briefs will never go out of style - even young women find them most comfy.  When I think of my grandma I think of comfort, ever-present, and always in-style :).

About the style:

Buy The Bonnie HERE

 

Bonnie is well rounded in life and on your body.  High-rise fit with a retro look, flattering every womanly curve.

 

 

 

The Mimi

Mimi is what I call my other Grandma.  She's always around and has never let me down!  This makes me think of the bikini style.  It's modest in the back and doesn't ride - you know she will always stay with you :).

About the style:

Buy The Mimi HERE

Mimi's got your back in everyday life (literally) with full coverage bottoms and a chic, clean front. 

 

 

 

The Kyle

Kyle is my best friend since 4th grade.  She has a gender fluid name and is always up for anything.  The origin of the classic boyshort stemmed from boxers - a low-rise fit with a wide band.  We made it a cheekier cut though - why?  Because we're girls and want to feel sexy!

About the style:

Buy The Kyle HERE

Kyle is the girl-next-door.  Comfy coverage with a classic fit.

 

 

 

The Pamela

Pamela is my wonderful mom.  She is the most genuine person I know - but also is a major "boss chic" with sass.  This style is inspired by the Brazilian swimwear bikini style.  I drew this one up living in a small beach town in Florida.  It reminded me of my mom - sweet and cute all around but spicy when you least expect it!

About the style:

Buy The Pamela HERE

Pamela is sweet with a little bit of spice.  Feminine, soft and sexy with moderate bottom coverage.

 

 

 

The Diana

Diana is my other best friend from 4th grade.  She's outspoken and knows how to express exactly what she wants!  Her hair even inspired this style.  Her long, wavy locks remind me of the fluid, feminine floral pattern in the wide lace band.

About the style:

Buy The Diana HERE

Diana isn't afraid to be different – she radiates beauty and confidence.  Ultra cheeky bottom with a floral wide lace band

 

 

 

The Kaydee

The Kaydee was named after my college sorority, Kappa Delta.  I learned a lot of confidence in this life stage - I also had a lot of fun with my sisters, creating memories that will last forever.  This style (our now most popular style) was designed with confidence and flair.  This one is a guys' favorite! :)

About the style:

Buy The Kaydee HERE

The Kaydee is confident and sassy.  Cheeky bottom coverage with a flirty floral wide lace band.

 

 

 

The Sybil

The Sybil sleep top was named after my first cousin.  She's bold and loud, but is somehow soft and cuddly at the same time.  The design behind this top was to be a garment you never want to take off.  And this is literally a possibility as the top was designed to be worn for bed and outerwear over jeans or shorts!

About the style:

Buy The Sybil HERE

Sybil is bold and mysterious.  She's comfortable in her own skin.